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New Ford Models

Manufacturer Lineup (all prices are MSRP)
Introductions
Models debuting in the current model year
Ford Flex (2009)
$28,550 - $36,810
 
The Flex is the latest entry in the growing three-row crossover SUV segment, which includes models like the Mazda CX-9 and Hyundai Veracruz. The Flex comes standard with a 3.5-liter V-6 engine and can have either front- or all-wheel drive. Base SE, midlevel SEL and upscale Limited trim levels are offered.  
Ford Fusion Hybrid (2010)
$27,625
 
Ford launches its first hybrid passenger car with the 2010 Fusion Hybrid. Available in spring 2009, the Fusion Hybrid, along with its Mercury Milan Hybrid sibling, promises to be one of the most fuel-efficient midsize sedans on sale in the U.S.  
Ford Transit Connect (2010)
$20,780 - $22,350
 
Ford's "One Ford" strategy — which refers to the company's plan to leverage its global product lineup to spread models across new markets — is responsible for bringing the Transit Connect stateside. It's a small commercial van Ford introduced in Europe and other markets in 2003. Maximum cargo space is reportedly 135 cubic feet, close to that of larger minivans. Ford says it made a few styling tweaks to suit the U.S. market, but the Transit Connect's 2.0-liter four-cylinder — the sort of engine you'd find in a compact car — speaks more to Europe's fuel prices than to America's penchant for horsepower. 
Redesigns
Models that have undergone significant mechanical and/or sheet-metal changes since the previous model year
Ford F-150 (2009)

$21,565 - $36,100
 
The best-selling model in the country has been redesigned for 2009 and now comes in seven trim levels with the addition of a new top luxury level, the Platinum. There are three cab styles: regular, extended and crew cab, with the crew now boasting an enormous backseat. Other changes include the exterior styling, truly helpful bed accessories and even a 1 mpg improvement in gas mileage for the model line as a whole. 
Ford Fusion (2010)
$19,620 - $28,030
 
Ford used the previous Fusion to usher in its new three-bar grille, which has been a hit with buyers. The new Fusion has an even bolder chrome grille, as if announcing to the world, "Yes, bigger is better." The "better" part comes in the slew of improvements Ford has made to its new midsize sedan, from more-powerful and efficient engines to a quieter cabin. 
Ford Mustang (2010)
$20,995 - $35,995
 
When it was last redesigned, for the 2005 model year, Ford's Mustang muscle car took on a retro look with styling cues that were reminiscent of Mustangs of the '60s. For 2010, Ford has updated many elements of its pony car, which is available in coupe and convertible forms. 
Ford Shelby GT500 (2010)
$46,325 - $51,325
 
When it was last redesigned, for the 2005 model year, Ford's Mustang muscle car took on a retro look with styling cues that were reminiscent of Mustangs of the '60s. For 2010, Ford has updated many elements of its pony car, which is available in coupe and convertible forms. 
Ford Taurus (2010)
$25,170 - $37,170
 
Ford's full-size Taurus receives a significant makeover for the 2010 model year that includes new exterior and interior styling as well as high-end options you might not expect to find in a mainstream family sedan. 
Remaining Lineup
Ford E-150 (2009)
$25,060 - $30,115
 
The E-Series received new front-end styling similar to Ford's full-size SuperDuty trucks in 2008, with a large front grille and squared-off highlights. The E-Series is available as a passenger wagon that can carry up to 15 people and a commercial van version that offers up to 275 cubic feet of cargo space. Formerly called the Econoline, the rear-wheel-drive E-150 comes in only one size. Passenger versions are sold in XL, XLT and XLT Premium Wagon trim levels. The E-150 competes with the Chevrolet Express and Dodge Sprinter.  
Ford E-150 (2010)
$25,250 - $30,165
 
The E-Series is available as a commercial van and as a passenger van, which can carry up to 15 people. Formerly called the Econoline, the E-150 competes with the Chevrolet Express and Dodge Sprinter. 
Ford E-250 (2009)
$26,095 - $29,975
 
The E-Series received new front-end styling similar to Ford's full-size SuperDuty trucks in 2008, with a large front grille and squared-off highlights. The E-Series is available as a passenger wagon that can carry up to 15 people and a commercial van version that offers up to 275 cubic feet of cargo space. Formerly called the Econoline, the rear-wheel-drive E-150 comes in only one size. Passenger versions are sold in XL, XLT and XLT Premium Wagon trim levels The E-150 competes with the Chevrolet Express and Dodge Sprinter. 
Ford E-250 (2010)
$26,250 - $29,995
 
The E-Series is available as a commercial van and as a passenger van, which can carry up to 15 people. Formerly called the Econoline, the E-150 competes with the Chevrolet Express and Dodge Sprinter. 
Ford E-350 Super Duty (2009)
$28,885 - $34,695
 
The E-Series received new front-end styling similar to Ford's full-size SuperDuty trucks in 2008, with a large front grille and squared-off highlights. The E-Series is available as a passenger wagon that can carry up to 15 people and a commercial van version that offers up to 275 cubic feet of cargo space. Formerly called the Econoline, the rear-wheel-drive E-150 comes in only one size. Passenger versions are sold in XL, XLT and XLT Premium Wagon trim levels. The E-150 competes with the Chevrolet Express and Dodge Sprinter.  
Ford E-350 Super Duty (2010)
$28,940 - $34,588
 
Ford Edge (2009)

$26,635 - $35,605
 
Now entering its third year, the Ford Edge is a five-seat midsize crossover. The Edge is available in SE, SEL, Limited and (new for 2009) Sport trim levels. The Edge competes with the Nissan Murano, Mazda CX-7 and Mitsubishi Outlander.  
Ford Edge (2010)
$26,920 - $35,770
 
The Ford Edge is a five-seat midsize crossover. The Edge is available in SE, SEL, Limited and Sport trim levels. The five-seat Edge competes with the Nissan Murano, Mazda CX-7 and Mitsubishi Outlander. 
Ford Escape (2009)

$20,435 - $27,670
 
In 2008, Ford's smallest CUV lost its cutesy exterior and interior for a new bold styling direction. For 2009, the boxy brute gets added firepower and increased fuel efficiency. The Escape's competition includes the Toyota RAV4, Honda CR-V and Saturn Vue. 
Ford Escape (2010)
$20,515 - $27,020
 
The Escape is Ford's smallest crossover SUV. It seats five and gains a new self-parking system for 2010.The Escape's competition includes the Toyota RAV4, Honda CR-V and Saturn Vue. There is an Escape Hybrid available that's listed separately in the Cars.com Research section. 
Ford Escape Hybrid (2009)

$29,645 - $33,725
 
The Ford Escape Hybrid compact SUV received some styling changes, inside and out, and a quieter cabin last year. For 2009 it gets a new 2.5-liter four-cylinder engine and additional standard safety features. There's also a new trim level called the Limited Hybrid. Competitors include the Saturn Vue 2-Mode Hybrid and Toyota Highlander Hybrid. 
Ford Escape Hybrid (2010)
$29,750 - $34,010
 
The Ford Escape Hybrid is one of a few Ford vehicles to offer the option of a self-parking system. The vehicle comes in a base trim and a Limited Hybrid trim, which incorporates added entertainment and comfort options. Competitors include the Toyota Highlander Hybrid. 
Ford Expedition (2009)
$34,845 - $47,850
 
The Ford Expedition is a ladder frame full-size SUV that can carry up to nine people. The SUV comes in XLT, Eddie Bauer, Limited and King Ranch trim levels. It competes with the Chevrolet Tahoe, Toyota Sequoia and Dodge Durango.  
Ford Expedition (2010)
$35,085 - $48,090
 
The Ford Expedition is a truck-based full-size SUV that can carry up to eight people. The SUV comes in XLT, Eddie Bauer, Limited and King Ranch trim levels. It competes with the Chevrolet Tahoe, Toyota Sequoia and Dodge Durango. There's a longer version available, called the Expedition EL. It's about 15 inches longer and has a standard third row of seats. It competes with the Chevrolet Suburban. 
Ford Expedition EL (2009)
$38,370 - $50,500
 
The Ford Expedition is a ladder frame full-size SUV that can carry up to nine people. The SUV comes in XLT, Eddie Bauer, Limited and King Ranch trim levels. It competes with the Chevrolet Tahoe, Toyota Sequoia and Dodge Durango.  
Ford Expedition EL (2010)
$38,610 - $50,740
 
The Ford Expedition is a truck-based full-size SUV that can carry up to eight people. The SUV comes in XLT, Eddie Bauer, Limited and King Ranch trim levels. It competes with the Chevrolet Tahoe, Toyota Sequoia and Dodge Durango. There's a longer version called the Expedition EL. It's about 15 inches longer and has a standard third-row seat. It competes with the Chevrolet Suburban. 
Ford Explorer (2009)
$26,995 - $37,705
 
The Explorer is Ford's midsize SUV that seats five or seven people. There are three trim levels: XLT, Eddie Bauer and Limited. The Explorer competes with the Chevrolet TrailBlazer, Jeep Grand Cherokee and Nissan Pathfinder.  
Ford Explorer (2010)
$28,880 - $38,200
 
The Explorer is Ford's midsize truck-based SUV that seats five or seven people. There are three trim levels: XLT, Eddie Bauer and Limited. The Explorer competes with the Jeep Grand Cherokee, Kia Borrego and Nissan Pathfinder.  
Ford Explorer Sport Trac (2009)
$25,985 - $33,670
 
The Explorer Sport Trac has a pickup bed in back where most SUVs would have an enclosed cargo area. The Explorer Sport Trac seats five and is available in the XLT and Limited trim levels. Its competitors include crew-cab pickups such as the Honda Ridgeline, Dodge Dakota Quad Cab and Nissan Frontier Crew Cab. 
Ford Explorer Sport Trac (2010)
$27,810 - $35,190
 
The Explorer Sport Trac has a pickup bed in back where most SUVs would have an enclosed cargo area. The Explorer Sport Trac seats five and is available in XLT and Limited trim levels. Its competitors include crew cab pickups such as the Honda Ridgeline, Dodge Dakota quad cab and Nissan Frontier crew cab. 
Ford F-150 (2010)
$21,380 - $39,010
 
Ford has a version of the F-150 to meet almost any buyer's needs. For 2010, it comes in 10 trim levels, with the return of the FX2 and Harley-Davidson edition pickups and the introduction of the all-new SVT Raptor model. 
Ford F-150 SuperCrew (2009)
$28,575 - $38,760
 
The best-selling model in the country has been redesigned for 2009 and now comes in seven trim levels with the addition of a new top luxury level, the Platinum. There are three cab styles: regular, extended and crew cab, with the crew now boasting an enormous backseat. Other changes include the exterior styling, truly helpful bed accessories and even a 1 mpg improvement in gas mileage for the model line as a whole. 
Ford F-250 (2009)
$24,595 - $40,175
 
The Super Duty is one of the more playful trucks on the market, with three interesting theme packages: King Ranch, Harley-Davidson and the new Cabela's edition. The Super Duty is available in regular cab, SuperCab and crew cab in either 4x2 or 4x4 drivetrain. The regular cab comes only with a 8-foot cargo bed, while the other two cabs can be ordered with either an 8-foot or 6.75-foot bed. 
Ford F-250 (2010)
$25,300 - $42,855
 
The Super Duty is one of the toughest and most versatile trucks on the market, but Ford has left its heavy-duty pickup truck virtually unchanged for 2010. 
Ford F-350 (2009)
$25,315 - $41,765
 
The Super Duty is one of the more playful trucks on the market, with three interesting theme packages: King Ranch, Harley-Davidson and the new Cabela's edition. The Super Duty is available in regular cab, SuperCab and crew cab in either 4x2 or 4x4 drivetrain. The regular cab comes only with a 8-foot cargo bed, while the other two cabs can be ordered with either an 8-foot or 6.75-foot bed. 
Ford F-350 (2010)
$26,020 - $43,805
 
The Super Duty is one of the toughest and most versatile trucks on the market, but Ford has left its heavy-duty pickup truck virtually unchanged for 2010. 
Ford F-450 (2009)
$42,010 - $53,530
 
The Super Duty is one of the more playful trucks on the market, with three interesting theme packages: King Ranch, Harley-Davidson and the new Cabela's edition. The Super Duty is available in regular cab, SuperCab and crew cab in either 4x2 or 4x4 drivetrain. The regular cab comes only with a 8-foot cargo bed, while the other two cabs can be ordered with either an 8-foot or 6.75-foot bed. 
Ford F-450 (2010)
$44,145 - $55,660
 
The Super Duty is one of the toughest and most versatile trucks on the market, but Ford has left its heavy-duty pickup truck virtually unchanged for 2010. 
Ford Flex (2010)
$28,550 - $42,065
 
The Flex is the latest entry in the growing three-row crossover SUV segment, which includes models like the Mazda CX-9 and Hyundai Veracruz. The Flex comes standard with a 3.5-liter V-6 engine and can have either front- or all-wheel drive. It can seat up to seven people.  
Ford Focus (2009)
$15,520 - $18,265
 
Ford's Focus compact car was restyled in 2008, gaining a new look inside and out. The vehicle is sold either as a sedan or coupe. The sedan is available in base S, SE, SES and SEL trims. For 2009, the Focus coupe is available in SE and SES trims. Competitors include the Chevrolet Cobalt, Honda Civic and Toyota Corolla.  
Ford Focus (2010)
$15,995 - $18,465
 
Ford's Focus compact car was restyled in 2008, gaining a new look inside and out. The vehicle is sold either as a sedan or coupe. The sedan is available in base S, SE, SES and SEL trims. The Focus coupe is available in SE and SES trims. Competitors include the Chevrolet Cobalt, Honda Civic and Toyota Corolla. 
Ford Fusion (2009)

$19,035 - $25,605
 
The Fusion is one of the few midsize sedans to offer all-wheel drive. Buyers have a choice of S, SE and SEL trim levels; there are also the related Mercury Milan and Lincoln MKZ for folks of differing tastes. The Fusion's competition includes the Toyota Camry, Honda Accord and Chevrolet Malibu. 
Ford Mustang (2009)
$20,430 - $47,950
 
The Mustang comes in coupe and convertible forms, with V-6 and V-8 engines in the base and GT trim levels, respectively. The two versions are further divided into Deluxe and Premium variants. Ford has added legendary monikers to the Mustang throughout the model years; for 2009 those variants include Bullitt, Shelby GT500 and GT500KR. Competitors include the Dodge Challenger and upcoming Chevrolet Camaro. 
Ford Ranger (2009)
$16,395 - $25,805
 
The Ranger is offered in only two cab styles: regular and SuperCab. The regular cab comes with either a 6- or 7-foot cargo bed. The SuperCab comes with only a 6-foot bed. Four trim levels are offered: XL, XLT, Sport and FX4, which is geared toward off-roaders. 
Ford Ranger (2010)
$17,440 - $25,570
 
The Ranger is offered in two cab styles: regular and SuperCab. The regular cab comes with either a 6- or 7-foot cargo bed, while the SuperCab comes only with a 6-foot bed. Three trim levels are offered: XL, XLT and Sport. 
Ford Shelby GT500 (2009)
$42,685 - $47,510
 
The Mustang comes in coupe and convertible forms, with V-6 and V-8 engines in the base and GT trim levels, respectively. The two versions are further divided into Deluxe and Premium variants. Ford has added legendary monikers to the Mustang throughout the model years; for 2009 those variants include Bullitt, Shelby GT500 and GT500KR. Competitors include the Dodge Challenger and upcoming Chevrolet Camaro. 
Ford Taurus (2009)

$24,845 - $31,995
 
Ford chose to resurrect the bygone Taurus nameplate in 2008. The Taurus is available in base SE, SEL and Limited trim levels. The SEL and Limited both can be had with all-wheel drive. The Taurus competes with the Chevrolet Impala and Toyota Avalon. 
Ford Taurus X (2009)

$28,270 - $34,175
 
The Taurus X is a seven-passenger crossover that resembles a station wagon. Like the related Taurus sedan, the Taurus X has midsize dimensions that approach full-size. It comes in base SEL, midrange Eddie Bauer and top-level Limited trims. The Taurus X competes with the Dodge Journey, Subaru Tribeca and Mazda CX-9.