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New Ford Models

Manufacturer Lineup (all prices are MSRP)
Introductions
Models debuting in the current model year
New
TBA
 
The Fiesta is Ford's new subcompact car, intended to compete with models like the Honda Fit, Nissan Versa and Toyota Yaris. The 2011 Fiesta sedan and four-door hatchback are Americanized versions of Europe's second-best-selling car, the current generation of which has been sold since 2008. 
Ford Fusion Hybrid (2010)
$27,950
 
Ford launches its first hybrid passenger car with the 2010 Fusion Hybrid. Available in spring 2009, the Fusion Hybrid, along with its Mercury Milan Hybrid sibling, promises to be one of the most fuel-efficient midsize sedans on sale in the U.S.  
Ford Transit Connect (2010)
$21,185 - $22,755
 
Ford's "One Ford" strategy — which refers to the company's plan to leverage its global product lineup to spread models across new markets — is responsible for bringing the Transit Connect stateside. It's a small commercial van Ford introduced in Europe and other markets in 2003. Maximum cargo space is reportedly 135 cubic feet, close to that of larger minivans. Ford says it made a few styling tweaks to suit the U.S. market, but the Transit Connect's 2.0-liter four-cylinder — the sort of engine you'd find in a compact car — speaks more to Europe's fuel prices than to America's penchant for horsepower. 
Redesigns
Models that have undergone significant mechanical and/or sheet-metal changes since the previous model year
Ford Fusion (2010)
$19,695 - $28,355
 
Ford used the previous Fusion to usher in its new three-bar grille, which has been a hit with buyers. The new Fusion has an even bolder chrome grille, as if announcing to the world, "Yes, bigger is better." The "better" part comes in the slew of improvements Ford has made to its new midsize sedan, from more-powerful and efficient engines to a quieter cabin. 
Ford Mustang (2010)
$21,395 - $36,395
 
When it was last redesigned, for the 2005 model year, Ford's Mustang muscle car took on a retro look with styling cues that were reminiscent of Mustangs of the '60s. For 2010, Ford has updated many elements of its pony car, which is available in coupe and convertible forms. 
Ford Shelby GT500 (2010)
$46,725 - $51,725
 
When it was last redesigned, for the 2005 model year, Ford's Mustang muscle car took on a retro look with styling cues that were reminiscent of Mustangs of the '60s. For 2010, Ford has updated many elements of its pony car, which is available in coupe and convertible forms. 
Ford Taurus (2010)
$25,170 - $37,770
 
Ford's full-size Taurus receives a significant makeover for the 2010 model year that includes new exterior and interior styling as well as high-end options you might not expect to find in a mainstream family sedan. 
Remaining Lineup
Ford E-150 (2010)
$25,510 - $30,425
 
The E-Series is available as a commercial van and as a passenger van, which can carry up to 15 people. Formerly called the Econoline, the E-150 competes with the Chevrolet Express and Dodge Sprinter. 
Ford E-250 (2010)
$26,510 - $30,255
 
The E-Series is available as a commercial van and as a passenger van, which can carry up to 15 people. Formerly called the Econoline, the E-150 competes with the Chevrolet Express and Dodge Sprinter. 
Ford E-350 Super Duty (2010)
$29,440 - $34,845
 
The E-Series is available as a commercial van and as a passenger van, which can carry up to 15 people. Formerly called the Econoline, the E-150 competes with the Chevrolet Express and Dodge Sprinter. 
Ford Edge (2010)
$27,420 - $35,070
 
The Ford Edge is a five-seat midsize crossover. The Edge is available in SE, SEL, Limited and Sport trim levels. The five-seat Edge competes with the Nissan Murano, Mazda CX-7 and Mitsubishi Outlander. 
Ford Escape (2010)
$21,020 - $27,375
 
The Escape is Ford's smallest crossover SUV. It seats five and gains a new self-parking system for 2010.The Escape's competition includes the Toyota RAV4, Honda CR-V and Saturn Vue. There is an Escape Hybrid available that's listed separately in the Cars.com Research section. 
Ford Escape Hybrid (2010)
$29,860 - $34,120
 
The Ford Escape Hybrid is one of a few Ford vehicles to offer the option of a self-parking system. The vehicle comes in a base trim and a Limited Hybrid trim, which incorporates added entertainment and comfort options. Competitors include the Toyota Highlander Hybrid. 
Ford Expedition (2010)
$35,585 - $48,590
 
The Ford Expedition is a truck-based full-size SUV that can carry up to eight people. The SUV comes in XLT, Eddie Bauer, Limited and King Ranch trim levels. It competes with the Chevrolet Tahoe, Toyota Sequoia and Dodge Durango. There's a longer version available, called the Expedition EL. It's about 15 inches longer and has a standard third row of seats. It competes with the Chevrolet Suburban. 
Ford Expedition EL (2010)
$39,110 - $48,710
 
The Ford Expedition is a truck-based full-size SUV that can carry up to eight people. The SUV comes in XLT, Eddie Bauer, Limited and King Ranch trim levels. It competes with the Chevrolet Tahoe, Toyota Sequoia and Dodge Durango. There's a longer version called the Expedition EL. It's about 15 inches longer and has a standard third-row seat. It competes with the Chevrolet Suburban. 
Ford Explorer (2010)
$29,280 - $38,600
 
The Explorer is Ford's midsize truck-based SUV that seats five or seven people. There are three trim levels: XLT, Eddie Bauer and Limited. The Explorer competes with the Jeep Grand Cherokee, Kia Borrego and Nissan Pathfinder.  
Ford Explorer Sport Trac (2010)
$28,210 - $35,590
 
The Explorer Sport Trac has a pickup bed in back where most SUVs would have an enclosed cargo area. The Explorer Sport Trac seats five and is available in XLT and Limited trim levels. Its competitors include crew cab pickups such as the Honda Ridgeline, Dodge Dakota quad cab and Nissan Frontier crew cab. 
Ford F-150 (2010)
$21,820 - $39,675
 
Ford has a version of the F-150 to meet almost any buyer's needs. For 2010, it comes in 10 trim levels, with the return of the FX2 and Harley-Davidson edition pickups and the introduction of the all-new SVT Raptor model. 
Ford F-250 (2010)
$25,300 - $42,855
 
The Super Duty is one of the toughest and most versatile trucks on the market, but Ford has left its heavy-duty pickup truck virtually unchanged for 2010. 
Ford F-350 (2010)
$26,020 - $43,805
 
The Super Duty is one of the toughest and most versatile trucks on the market, but Ford has left its heavy-duty pickup truck virtually unchanged for 2010. 
Ford F-450 (2010)
$44,145 - $55,660
 
The Super Duty is one of the toughest and most versatile trucks on the market, but Ford has left its heavy-duty pickup truck virtually unchanged for 2010. 
Ford Flex (2010)
$28,950 - $42,465
 
The Flex is the latest entry in the growing three-row crossover SUV segment, which includes models like the Mazda CX-9 and Hyundai Veracruz. The Flex comes standard with a 3.5-liter V-6 engine and can have either front- or all-wheel drive. It can seat up to seven people.  
Ford Focus (2010)
$16,290 - $18,780
 
Ford's Focus compact car was restyled in 2008, gaining a new look inside and out. The vehicle is sold either as a sedan or coupe. The sedan is available in base S, SE, SES and SEL trims. The Focus coupe is available in SE and SES trims. Competitors include the Chevrolet Cobalt, Honda Civic and Toyota Corolla. 
Ford Ranger (2010)
$17,820 - $25,800
 
The Ranger is offered in two cab styles: regular and SuperCab. The regular cab comes with either a 6- or 7-foot cargo bed, while the SuperCab comes only with a 6-foot bed. Three trim levels are offered: XL, XLT and Sport.